Direct Mailing as a SNAP/EBT Outreach Strategy:
A Case Study of the Durham Farmers’ Market
This case study highlights an example of how a direct mailing campaign can be an effective strategy to promote a market’s SNAP/EBT program.
The Come to the Table Conference is a biennial gathering of food, faith, and farm advocates focused on relieving hunger and strengthening local, sustainable agriculture in North Carolina. This year’s conference theme is “Bridging Divides: Cultivating Food & Faith Connections.” Participants will have the opportunity to attend workshops covering theology and food, community development, racial equity, and food and farm policy. This year, we welcome former NFL player turned NC farmer and hunger relief activist Jason Brown as our keynote speaker. Come to the Table was founded in 2007 and is a project of the Rural Advancement Foundation International.
Organic farming has become one of the fastest growing segments of U.S. agriculture. USDA’s Risk Management Agency (RMA) recognizes organic farming practices as good farming practices and continues to move forward in improving crop insurance coverage for organic producers and producers transitioning to organic production to make viable and effective risk management options available. In general, regulations governing the insurability of organic and transitional practices are the same as for conventional practices.